A short parable about brand strategy versus tactical
(or the modern tortoise and the hare)
We're very excited to be providing strategic and creative services to Story Homes.
Story Homes is a housebuilder, specialising in building stunning bespoke homes. With a five-star rating from the National House Building Council (NHB) and the Home Builders Federation (HBF), Story Homes creates wonderful developments across the North of England and Scotland.
After winning a pitch in 2021, we visited some of their developments, engaged with their stakeholders and learned about their business, to enable us to develop a strategy and a series of supporting campaigns, including an internal manual to help them roll out their new rebrand. We’re delighted to be working with Story Homes on a retained basis to assist with strategy and creative work.
I can honestly say I think it’s the best thing I’ve seen, certainly the best I’ve seen in representing the Story Homes brand. The team at RKH have been great to work with and hopefully this is just the start of a really exciting partnership.
I’m delighted with how the campaign is going and how easy you guys have been to work with, an agency that hits a deadline is a rare find these days.