Nonstop creationProducing exciting work, together

Our day-to-day work with Vision Express includes collaborating with their internal HR and CRM teams to produce store window banners and posters, glasses display collateral, press and outdoor advertising, internal documents, and customer leaflets. For social media, we work with the PR team, determining key messaging for posts and proposing creative ideas that deliver eye health information and national awareness campaigns. We also identified the need to put a comprehensive paid strategy in place to further the reach of their content.

Blue eye photo

Campaign designCrafting those eye-catching details

For both advertising and social media, each campaign is designed and developed by our in-house creatives. We start by discussing concepts with the brand and continually share thoughts and variants along the way, making sure everything we create provides the correct information and an eye-catching, detailed level of design.

Vision Express summer Vision Express summer poster price Vision Express summer image

Campaign designCrafting those eye-catching details

For both advertising and social media, each campaign is designed and developed by our in-house creatives. We start by discussing concepts with the brand and continually share thoughts and variants along the way, making sure everything we create provides the correct information and an eye-catching, detailed level of design.

Vision Express two for £99 poster Vision Express two for £99 price

Same day resultsImmersed in the brand’s style

This a fast-paced account and our teams are ready - immersed in the brand’s style - to take on any task. This agile approach also allows us to be highly reactive on social, marrying trending topics with the brand’s needs. Past social media campaigns have seen us turn raw video footage, shot by the PR team on location, into fully edited, Facebook-friendly assets within an hour.

Store rebrandA modern, polished identity

In 2017 we were asked to rebrand their stores. For this, our team developed a modern, polished identity which included the design of everything from point of sale work, leaflets, wraps for their mobile eye testing unit the Vision Van, store signage, CRM letters, and adverts - the works! And at the beginning of 2018, we rebranded 290 Tesco Opticians that had been acquired by the business.

Rayban sunglasses

Designer brandsDistinct in-store campaigns

We’ve produced distinct in-store campaigns for free eye test promotions and we’ve worked on exciting designer brand campaigns that feature names like Ted Baker, Chanel, and Ray-Ban. These have been hugely successful for the brand and it’s satisfying to see our work adorning stores across the country.

Rayban poster background Wearing Rayban glasses in a convertible
Rayban poster text background RAY-BAN from £129
Eye test poster multicoloured fibres Eye test words
Smart phone
Fine liner Writing pen

But that’s not all…We’ve got more to show you

When it comes to our other digital work, there’s plenty more to see. Dig a little deeper into what else we’ve created and the results that came from it.

Say hello...Don't be a stranger

We like communicating, it’s what we do. So click here to drop us a line, we’re a friendly bunch and we want to hear from you.

Rock Kitchen Harris,
32 Pocklingtons Walk, Leicester LE1 6BU
Company No. 01589727 | Contact us